01 March 2011

Mission Bicycle Company: on a Mission to build the bike of your dreams

Check out their lovely little promotional video which starts out sweet and sentimental "My first bike was a Huffy"... 

Based in San Fransisco, Mission Bicycle Company offers simple straightforward steel frame bikes - sticking with the bare essentials - for city riding.  Based on your riding style, fit and aesthetic choices you can customize your components and frame finish (from a serious rainbow of color options), choose to have a single gear freewheel/fixie/3 or 8 gear internal hub + they offer a 'build together' option! With a price tag starting at $750 they are pretty sweet street machines.

Jefferson, the store manager, walked me through the bike selection process:
When a customer comes in, we size them up and put them on a bike that we think will be a good fit.  We have a demo bike built up in each size... send them for a ride around the block. We can tweak the fit with stem length, stem angle, handlebar style, and of course a saddle which is adjustable in 3 ways.

That's what we do for people that can physically come in to the store.  Sometimes people will make a visit to Mission Bicycle a part of their vacation to San Francisco.  They get to come into the store, we personal guide them through the whole process.  Then we build their bike and ship it back to their home country.  Last weekend to women flew up from Los Angeles specifically to build their own bike here.  They took their bikes home with them on the plane the next day.  We're shipping bike all over the world.  Built right here in the Mission.
They crank out about a bike a day and don't think they've built two exactly alike. Just check out their online gallery for proof!

1 comment:

  1. Such a nice video. I like their style allowing the customers to build the bikes themselves. Truly personal bikes!



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